TOP 100 | LEADERS

Title: Chief Marketing Officer Company: Walmart Industry: Retail

First appointed to lead marketing strategy at Walmart in 2020 as its Chief Marketing Officer, William White oversees customer insights and a full spectrum of marketing strategies and customer experiences. With 25 years of experience in customer and commercial leadership, William is a consumer-centric and innovative marketer, with a history of developing and scaling muli-brand portfolios. Prior to joining Walmart, he held an extensive range of leadership roles across major consumer organisations, including senior marketing roles at Target, where held roles such as Vice President of Marketing and Senior Vice President of Marketing, and The Coca-Cola Company, where he spent close to nine years in a series of brand leadership positions. Outside of his work at Walmart, William is a board member of the Association of National Advertisers, the Ad Council and the Walmart Foundation.

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