TOP 100 | LEADERS
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Carla Hassan
Title: Chief Marketing Officer Company: JPMorgan Chase Industry: Financial Services
Leading global brand strategy and marketing operations at JPMorgan Chase, Carla Hassan oversees advertising, media, performance marketing and sponsorships across the Chase, J. P. Morgan and J. P Morgan Chase brands as the company’ s Chief Marketing Officer. Prior to joining the financial services giant in 2021, Carla held a series of senior marketing and brand leadership positions, serving as the Chief Marketing Officer at Citigroup for a year, after three years as the company’ s Chief Brand Officer. Earlier roles include close to a year and a half as EVP and Global CMO at Toys“ R” Us – where she was responsible for developing a global marketing strategy and a best-inclass team to help support the company’ s growth objectives – and more than 12 years at PepsiCo, where she was the Senior Vice President of Brand Management for the Global Beverages Group.
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