TOP 100 | LEADERS

Title: Chief Marketing Officer, North America Company: Schneider Electric Industry: Manufacturing

Energy management is not a glamour category, which suits Abby Gabriel fine. 15-plus years inside Schneider Electric carried her from programme manager to North America CMO in 2021. Her patch is electrification and the data-centre power crunch, marketed with an operator’ s calm. Peers voted her Schneider’ s top marketing honour last November.

Title: Executive Vice President, Chief Consumer and Marketing Officer and Chief Growth Officer, International Foods Company: PepsiCo Industry: Food & Beverage PepsiCo went a decade without a CMO until Jane Wakely convinced it marketing deserved the seat. The P & G and Mars veteran joined in 2021, stacking more than 160 Lions. Last winter she fronted PepsiCo’ s first corporate rebrand in 25 years. Her doctrine hunts micro human truths, the kind that made cheetle famous.

18 marketingchief. com