26 Tressie Lieberman

Title: Global Chief Brand Officer Company: Starbucks Industry: Food & Beverage

Tressie Lieberman is the Executive Vice President and Global Chief Brand Officer at Starbucks, appointed in late 2024 to lead the company’ s global brand strategy. Responsible for marketing, digital innovation and creative direction, she is focused on elevating the in-store customer experience and revitalising community connection as Starbucks looks to return to its established brand identity. Tressie previously held the role of Chief Marketing Officer at Yahoo as well as held senior digital leadership roles at Chipotle.

64 marketingchief. com