25 Carrie Palin

Title: SVP and Chief Marketing Officer Company: Cisco Industry: Technology

Heading Cisco’ s global marketing organisation, Chief Marketing Officer Carrie Palin leads the brand strategy, digital growth and demand generation for the technology giant. Her responsibilities include regional field, segment, industries, digital and partner marketing, brand strategy, events, customer advocacy and marketing insights and analytics. She has held a range of executive leadership roles across organisations such as IBM, Dell, SendGrid and Splunk, where she was the Chief Marketing Officer.

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